Working at MIT offers opportunities, an environment, a culture - and benefits - that just aren't found together anywhere else. If you're curious, motivated, want to be part of a unique community, and help shape the future - then take a look at this opportunity.
DIRECTOR, INTEGRATED MARKETING-AD SALES , MIT Technology Review (MITTR), to support MITTR's rapidly growing sales organization and play a central role in the evolution of its ad product portfolio. Will use deep knowledge of the technology, business, and media landscape to create first-to-market ideas and captivating sales material that reflect MITTR's culture, voice, and world-class journalism; forge relationships with a variety of teams/stakeholders and develop processes to efficiently leverage the right personnel for each project; and work with sales to translate and communicate client needs across the organization, with the goal of creating best-in-class advertising programs. Responsibilities include writing, designing, and developing integrated marketing proposals; using data, insights, and research to craft persuasive stories that support the programs; participating in brainstorming sessions with sales to answer incoming RFPs; gathering feedback on client proposals to understand necessary changes to improve future campaigns; devising initiatives aimed at promoting MITTR's thought-leadership business unit; ensuring materials are delivered quickly and incorporate the best of what MITTR has to offer; liaising with the editorial team to create proactive opportunities; and expanding the existing ad product portfolio.
Job Requirements REQUIRED : bachelor's degree in marketing or related field; at least five years' integrated marketing experience at a technology or business publication; acumen for pitch presentation flow and ability to combine ideas and research to craft a compelling story; strong background in design; excellent organizational, communication, writing, and presentation development skills; detail orientation; thorough understanding of the media landscape; interest in technology and deep knowledge of its effect on business; and comfort working in a startup-like environment under tight deadlines. Job #17920-8
Internal Number: 17920
About Massachusetts Institute of Technology (MIT)
The mission of MIT is to advance knowledge and educate students in science, technology and other areas of scholarship that will best serve the nation and the world in the 21st century whether the focus is cancer, energy, economics or literature